Global Pharmaceutical Marketing: A Practical Guide to Codes and Compliance
Judith Grice
Worldwide, there are varying Codes of Practice/Conduct for the pharmaceutical industry that ensure the industry self-regulates to promote the appropriate use of medicines by operating in a professional, ethical and transparent manner and ensuring high standards.The aim of this book is to aid the understanding of the many pharmaceutical Codes of Practice/Conduct throughout the world. It contains an overview of the guidelines for the promotion of pharmaceutical products in all geographical areas.Each section includes a ''general overview'' providing a discussion on that particular Code of Practice and differences/similarities with other countries.
Tahun:
2007
Edisi:
1
Penerbit:
Pharmaceutical Press
Bahasa:
english
Halaman:
241
ISBN 10:
0853697175
ISBN 13:
9780853697176
Fail:
PDF, 1.50 MB
IPFS:
,
english, 2007
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